Fresh Foam X

Date: January 2020
Client: New Balance

We ditched Boston for LA in search of warmer climes to showcase New Balance’s latest line of running shoes: Fresh Foam X. We ran hills in Echo Park, rounded corners in Koreatown and hit desert flats in Joshua Tree. Oh, and we ate tacos everywhere in between.

Credits:

Director: Jeff Andrew
DP: Jordan Beard
Producer: Alistair Wilson

LA—
Movi Op: Joey Graziano
AC: Jimmy Vargo
Sound: Adam Young
PA: Jackson Pearl
Prod Support: Formula

Boston—
Gaffer: Dave Larue
Grip: Chris Husta
AC: Asa Reed
Sound: Buck St Thomas
PA: Cam Kingdon

Color: Phil Choe / Nice Shoes
VFX: Tyler Whelan
Sound Design & Mix: Travis White
Music: Moonwatch Media